Ki Futures

MY ROLE​:
Responsive landing page

TOOLS:
Figma, Photoshop, Slack

A 6 week collaborative client project for a global NFP organisation who’s mission is to create a sustainable future within the cultural sector and create a community to help inform best practice sustainable solutions. We had a team of 3. My role was to design the wireframes and landing page.

We took the approach to build the landing page around what the customer would become part of rather than tell them what the company does. Understanding their target audience and persona, we approached the landing page as a way for Ki Futures to build brand trust with their customer before they decide to become a member. It was important that the tone of voice spoke to the audience and represented the Ki Culture brand; a welcoming, trusted supportive community where people come to connect.

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